Services
Your brand is like a good running shoe. You may walk or run a few miles every day but over time, the shoe gets worn and the peak performance you had a mile 1 simply begins to fade at mile 50. Brand performance changes over time too. Your brand’s messaging needs to evolve to keep up with trends, adjust to changing consumer preferences and pivot to meet the needs of new customers seeking your brand.
Villegas Marketing can assist in the ongoing care of your brand:
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Want to know your brand's Strengths and Weaknesses? We'll perform an in-depth brand audit. Your takeaway is a checklist of items to ensure brand consistency.
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Want to know if your current outreach efforts are working? We'll provide an analytical perspective of your website, social media and other digital media. Your takeaway will be how to realize maximum value across all channels.
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Want to know if you're meeting your customer's needs? Are you missing an opportunity? We'll organize and execute a qualitative and quantitative research study. Your takeaway will be a validation of your customer's preferences. Or better yet, we’ll help you identify the growth potential for a new client segment/customer demographic.
Villegas Marketing can help you develop, adjust or invest in your brand – just like that running shoe – to differentiate and drive growth.
To learn more about the help we’ve offered to our clients, please refer to our CASE STUDIES.
What We Offer
Brand Assessments
Your Brand's presence should be consistent across all channels for the ultimate user experience. Our Brand Assessment service will provide you with comprehensive analysis and actionable insights to help you move your brand forward. Let's increase the reach and impact of your brand!
Media Strategy
With so many media choices, it's hard to understand what makes sense for your business. We provide tailored guidance for your needs based on our expertise in outdoor, print, digital and social media. Let's help you create effective, memorable campaigns for your customers.
Business Growth Strategy
You are seeking actionable growth plans that take into account the needs of your current and potential customers. Our strategies are designed to meet your expectations and reach your growth goals. Let's collaborate and build a successful strategy to reach your brand's fullest potential.
Multicultural Marketing
The demographics for the U.S. are rapidly changing and your business has potential to expand its audience. We specialize in Latino marketing, the fastest growing consumer segment, to create targeted campaigns that connect and engage with this segment. Let's tap into this lucrative opportunity and grow your business!
Market Trend Analysis
The market is ever-changing and new trends appear frequently. We'll use a mix of research and analysis to uncover key insights that can inform your marketing strategy and help you stay ahead of the competition. Let's maximize data for smarter business decisions.
Transcreation
When reaching Latino audiences, messaging cannot simply be translated from English to Spanish. Our process ensures the context, tone, style and intent of your messaging are maintained so it effectively resonates with this audience. Let's "delete Google Translate" and make your campaign a success.